When handling A hat, do so by the base of its brim rather than its crown.
Too much pinching of the fur-felt will cause the crown to lose its stiffness and shape.
Brushing a hat with a horse-hair or non abrasive brush is vital to the appearance and health of its fur-felt, and should be done whenever dust/debris buildup occurs.
Store A hat in our original box to prolong its life, or free-hang on a hook for short term storage.
Extra care should be taken while A hat is wet. Placing a hat upright on its brim is only advised while it is wet/drying.
A soft absorbent surface is Ideal for the integrity of the fur-felt.